Take a look at this Abraham Lincoln quote and think about it:

“Give me six hours to chop down a tree and I will spend the first four sharpening the axe.”

Whenever you set out to achieve something, it might come in handy to invest a lot in the tools that you’re going to be using.  When one has a goal, one should devote resources to the means one uses for achieving this goal.

Lets say that our goal is to work on both our business and personal development.

Were we to apply Lincolns lessons to this goal, what would that amount to?

Got it? What do you think?

It’s your lucky day – I thought really hard about this (and asked my network on LinkedIn) and here are 13 reasons why Networking is the perfect tool for both business and personal development:

Opportunity Identification:

Networking allows you to connect with people from different and diverse backgrounds and industries. This exposure increases your chances of stumbling upon new opportunities that align with your goals and vice versa. Zig-Ziglar says you can have anything in life you want, as long as you help others get what they want! #bestquoteever #liferules


Knowledge Sharing:

Networking exposes you to different perspectives and insights. You can learn from others’ experiences, successes, and failures, which can inform your decisions and strategies. Some networking events have guest speakers which gives everyone the same experience in the room, making for an easy conversation topic to bond over afterwards.


Skill Enhancement:

Engaging with a diverse group of professionals helps you pick up new skills and knowledge that can be beneficial for personal and professional growth. Being a part of a networking group may give you exclusive access to training events and seminars, another bonus!



Networking facilitates collaboration between individuals and businesses with complementary skills and resources. Collaborative efforts often lead to more innovative solutions and successful projects. Innovation is often born from shared experience.


Resource Access:

By building a strong network, you gain access to resources such as funding, expertise, mentorship, and tools that can accelerate your progress toward your goals. Your network is your net worth they say!


Increased Visibility:

Being an active part of your network can enhance your visibility and reputation within your industry or community. This can lead to more opportunities being directed your way. When you find your tribe your tribe finds you.


Feedback and Support:

Networking provides a platform to receive constructive feedback and support from peers, mentors, and colleagues. This can help you refine your ideas and approaches. Feedback promotes personal and professional growth.


Confidence Boost:

Engaging in conversations with a variety of individuals hones your communication skills and boosts your confidence in presenting your ideas or expertise. Some networking events offer opportunities to present yourself and your business and who doesn’t love a 60 seconds!! Hey…

If I said to describe what you do in 10 words could you do it?


Market Insights:

Networking exposes you to current trends, market shifts, and emerging opportunities that you might not be aware of otherwise. Networking can be quicker than google for front page news!


Personal Growth:

Interacting with diverse personalities and navigating different social dynamics within a network can contribute to your personal growth, empathy, and interpersonal skills.

I’ve read recently; before going outside go inside. Being good at networking begins with introspection.


Referrals and Recommendations:

A strong network is more likely to refer and recommend you to others, increasing your credibility and expanding your reach. Referral marketing is a brilliant way to improve the number and quality of leads going into your sales funnel at a fraction of the cost of some other channels. It does this by the power of recommendations. Recommendations are good!!



Exchanging ideas with professionals from various fields can lead to cross-pollination of ideas and innovative solutions that might not have been apparent within your own industry bubble.

Companies that ignore innovation are more likely to be left behind in their industry, missing out on market opportunities and becoming non-competitive. A lack of innovation in business means a loss of productivity, reduced customer engagement and an inevitable decline in profits.


Long-Term Relationships:

Networking fosters long-term relationships that can provide ongoing support and guidance throughout your personal and professional journey. I know people who have gotten married after meeting at a networking event! Networking is better than Tinder; its official!


While networking has many advantages, it’s important to note that its effectiveness depends on how you approach it. Building authentic relationships based on mutual respect and a willingness to give as well as receive is crucial.

It’s not just about what you can get from your network, but also about what value you can provide to others.

By cultivating meaningful connections, inside and outside of the meeting, you can harness the full potential of networking as a tool for achieving your goals.

I think we can agree that networking provides the entire tool box for working on your personal and business development.



How has networking contributed to your personal or business development? Which of the above 13 would you like to improve on and why?

Share your experiences and insights with us!